Why You'll never succeed at Digital Marketing ?

Why many Marketers struggle with the practical marketing techniques?

Its because lack of basics, lack of Focus on ONE THING, lack of right direction and lack of the taste of success. 

How do you set a target of making Rs. 1 Crore?

If you have a target of Rs. 1 crore, you should either target any of these 4 categories:

• Product of Rs. 100 with target of 1,00,000 clients.
• Product of Rs. 1,000 with target of 10,000 clients.
• Product of Rs. 10,000 with target of 1,000 clients.
• Product of Rs. 1,00,000 with target of 100 clients.

Decide Yourself and Act accordingly.

Now, Let us Look at the basic Laws of Marketing:

1. Marketing is based on science. It involves analysis of customers needs and acting accordingly.

2. Its about sending the right product, right message, to the right person at the right time. 

3. The Purpose of Marketing is to build a Brand and capture a position in the minds of Customers.

How to build a personal brand?

1. Choose a category and become a leader in that category. You can have a look of all social media (ola, uber, swiggy, whatsapp, facebook, twitter, amazon, flipkart, google, youtube, linkedin, phonepe, paytm, canva) which made an impact on everyone's Life with specific targeting.

2. Start sharing your content, services and products.

Personal Branding: MassTrust Blueprint

People remember only first two leaders in any field. The rest of the list will be not recognized

If You want to stand in the front of Line

You need to work on 6 aspects:

Learn - New skills everyday, 

Work - Apply new tools in your career, 

Blog - Share your message to all world, 

Consult - Clients and needs of them,

Mentor - Take Guidance from experts,

Startup - Have your own Identity.

 

Digital marketing vs. Traditional marketing.

The Main Difference is the medium through which an audience encounters a marketing message.

Traditional Marketing - If a product is generic with a very wide targeting - TV Ads, Radio Ads, Newspaper ads can reach Millions at a low cost. India has TVs in 197 Million homes out of 298 million homes - (Source: Wikipedia)

Digital marketing uses digital media, such as social media as mentioned above or websites or ZOOM Meetings or Online Courses or YouTube videos or Content Blogs. If you are looking for the global evolution of your services, then Digital Marketing should be your call.

n-CATT Marketing Funnel

Wealth = n^CATT

To have accumulated wealth in the Marketing field, follow CATT Marketing funnel.

n = Select your specialized field.

C = Create or Collect the Content.

A = Drive/Impact the Content using SEO.

T = Build the trust with your results.

T = Convert your prospects to customers.

How Communication skills related to Marketing?

Good Marketing is all about Good Communication.

Use LSRW Techniques for better communication.

Listening - Listen to podcasts, audios.

Speaking - Speak with your closed ones.

Reading - Read more articles, magazines.

Writing - Write a Lot about your story.

Integrated Digital Marketing

Integrated Digital Marketing is the art and craft of using all the digital marketing methods available today. Each channel complements the other by playing it’s strengths rather than trying to reach the goal of increasing revenues and customer base on its own.

Investment of time, energy and money in building an integrated digital marketing process for your business is like investing in a machinery which will magically multiply the effectiveness of each component in it.

Finally, to conclude,

Yes, I agree, You will never succeed in the Digital Marketing without a proper guidance from Mentor and goals. 

Alternatively, You can achieve all your financial targets with consistent actions and proper guidance from a mentor.

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