The Ultimate Sales Machine
Most people think that mastery is the upshot of talent and knowledge. Even as a kid studying karate, Chet Holmes found out that it is actually “a direct result of pigheaded discipline and determination.” More precisely, he realized that “becoming a master of karate was not about learning 4,000 moves but about doing just a handful of moves 4,000 times.” Well, why should business be any different? Indeed, just like earning a black belt, building a successful company is never about doing 4,000 things, but about doing several things 4,000 times each. In “The Ultimate Sales Machine,” Holmes goes over 12 such things that, in his opinion, should get you all the tools you need to become a master of three crucial areas in business: marketing, management, and sales. So, get ready to learn how to “outsell, outmarket, and outmanage your competition” in 12 simple strategies! No. 1. Time management: how to maximize your productivity Do you have too many of those “five-minute” meetings which take a